Picky Pickers
The Beginning of Picky Pickers
The Beginning of Picky Pickers
Since its establishment in 2018, VB Food Co., Ltd. has achieved approximately 8.9 billion KRW in sales as of 2023 through the import and domestic distribution of dairy products, grains, and health supplement ingredients.
The company maintains relationships with around 300 domestic clients as well as international clients in the United States, Australia, Malaysia, China, and other countries.
Building on this foundation, we established Picky Pickers Co., Ltd., an export-specialized company dedicated to enhancing the competitiveness of overseas buyers by exporting a wide range of high-quality Korean products.
Buyers Missing Out on
High-Quality Korean Brands
Buyers Missing Out on
High-Quality Korean Brands
Buyers face a narrow selection, missing out on the vast opportunities offered by diverse Korean brands. Limited choices lead to fierce competition without unique advantages.
Having spent several years communicating with domestic H&B manufacturers and distributors, I have experienced firsthand the saturation and intense competition in the domestic market. By overcoming the irrational distribution structure through export and securing a profitable margin structure, we aim to achieve mutual growth with our brand partners.
I have observed a significant level of interest and enthusiasm for Korean H&B brands from a variety of buyers. However, many buyers are still exposed to a limited number of brands that are already engaged in intense competition. I am confident that if buyers handle brands that has high product competitiveness in Korea but are less known overseas, they will gain significant competitive advantages in their markets.
Our Goal
To provide buyers with a seamless one-stop shopping experience.
We empower domestic brands to expand and thrive in global markets.
We Grow Together with Brands.
PICKY PICKERS GROW TOGETHER WITH BRANDS
We introduce lesser-known, high-potential Korean H&B and lifestyle brands to global markets and drive mutual growth.
Consumer Lifestyles at the Core
Deep in to the market. Final customer’s behavior oriented.
We immerse ourselves in consumer lifestyles and purchasing behaviors to drive powerful market penetration.
Diverse Brand Products Matched with Import Partners Through Picky Pickers’ Curation
Picky Pickers Goes Further by Establishing Import Partnerships Directly with End Buyers.
Brand Category
Beauty & Care
Health & Wellness Food
